Frequently Asked Questions

1212 Hermosa Ave, Hermosa Beach, CA 90254. We serve the entire South Bay, including Manhattan Beach, Redondo Beach, Torrance, El Segundo, and Palos Verdes.

Since 1950. We are a family owned jewelry store in Hermosa Beach, and the store that sells you a piece is the store that services it.

Tuesday to Saturday 11 AM to 5 PM, Sunday 11 AM to 5 PM, closed Mondays.

Yes. Fine, vintage, and pre-owned watches are a core part of the store, alongside our jewelry, with a focus on vintage luxury Swiss watches. See the current pieces on our Watches page and in the showroom.

Yes, we sell vintage Rolexes. Our vintage pieces are examined by our jewelers before they are offered, and inventory changes as pieces are sourced, so call (310) 379-5401 for what is in the case today.

Yes, we sell vintage Omegas, as pieces become available through our estate and sourcing channels.

Vintage luxury Swiss watches across the fine houses, not just one brand. The case rotates as we source, so if you are hunting a specific piece, ask us, sourcing is what we do.

We evaluate pre-owned and vintage watches for purchase and trade. Bring your watch to the showroom and we will examine it and make you an honest offer based on model, condition, and current demand.

Yes, jewelry and watch repairs are done through our own jewelers, from batteries and bands to movement service on fine timepieces. See our Jewelry & Watch Repairs page.

Yes. Our lab diamonds are certified, D to F color, VS to VVS clarity, set in 10K, 14K, and 18K gold, shown alongside our natural diamonds so you can compare with your own eyes. See our Lab Diamonds page.

Yes. They are chemically and physically identical to mined diamonds, created in a laboratory instead of underground. They are not imitations like moissanite or cubic zirconia.

Yes, in natural and lab grown diamonds, plus custom design in house. Private consultations are free. See our Engagement Rings and Bridal page.

Yes. Custom design is done in house by our jewelers, from the first sketch to the finished piece, including resetting heirloom stones into new designs.

Yes. Our featured lab diamonds are certified, D to F color and VS to VVS clarity, set in 10K, 14K, or 18K gold, and many are IGI certified. Ask to see the certificate in store.

Yes, at our Hermosa Beach showroom, 1212 Hermosa Ave. Walk in during boutique hours or call (310) 379-5401 to book a private consultation.

Yes. Choose a certified lab diamond and a setting, or design from scratch with our jewelers through our custom design service and ring builder.

Yes. A lab diamond is a diamond, the hardest natural material standard applies the same, and Seymour services what it sells with onsite repairs.

Lab diamonds typically cost a fraction of a comparable natural diamond, so the same budget buys a noticeably larger or higher quality stone. Every lab piece on this page shows its price, and our team can compare lab and natural side by side in the showroom.

No. Moissanite and cubic zirconia are different materials that imitate a diamond. A lab grown diamond is a real diamond, with the same chemical makeup, hardness, and sparkle as a mined diamond.

Yes, talk to our jewelers about loose certified lab diamonds and settings, or start from one of the finished pieces on this page and have it adjusted to your size.

Yes. We test and weigh your gold in front of you, explain how the offer is calculated from that day’s gold price, and pay the same day when you accept. Broken pieces are welcome. See our We Buy Gold page.

Yes, we accept select fine jewelry and watches on consignment. Bring your pieces to the showroom and we will walk you through how consignment works, what your pieces could sell for, and what we charge when they sell.

Yes. Estate and vintage jewelry is a specialty of the store. We evaluate single pieces and full collections, and we can also discuss consignment for pieces with strong retail value.

Ask us in store about appraisal services for insurance and estate purposes, and we will confirm the right option for your piece.

Yes, sizing, stone tightening, chain and clasp repair, cleaning, and restoration, done by our jewelers in Hermosa Beach.

Yes. Every product page has a wish list heart (we call it Drop a Hint). Save pieces with no account needed and share your list by link, email, or message.

Yes. We design and make jewelry in house, from custom engagement rings to one of a kind pieces.

Yes, sizing, stone tightening, chain and clasp repair, cleaning, and restoration, done by our jewelers here in Hermosa Beach.

Yes, watch batteries while you wait, along with band adjustments.

Yes, many of them, including watch batteries, cleanings, and band adjustments, and a range of quick repairs. Bring your piece in and we will tell you at the counter what can be done the same day.

No. Walk-ins are always welcome during boutique hours. Appointments and private consultations are available if you prefer, call (310) 379-5401.

Yes. Design your own ring with our jewelers in person, from the first sketch to the finished piece, or start with our Build Your Dream Ring tool online and finish it with us in the showroom.

Yes, both, side by side in the same settings, so you can compare them with your own eyes and choose what fits your life and your budget.

Yes, we ship within the United States, and shipping is included. We do not ship internationally at this time.

Yes, we are dog friendly. Bring them in, they are part of the family too.